Support of the Attitude Foundation provides opportunities for you to build on your diversity and inclusion programs by providing additional marketing, communications or community relations vehicles to show how disability inclusion is part of your core business, staff management and customer service approaches.
The Foundation is seeking to develop partnerships with organisations and individuals through both financial and in-kind support.
Attitude Foundation Pilot Episode
The first in the series for the Attitude television programs where people with disability tell their stories and help to change attitudes. We are seeking multiple contributors or this episode in the region of $5,000 - $30,000 each. The program will be approximately 28 mins in duration with expected national broadcasting on television and then digital distribution and licensing in Australia and internationally.
Attitude TV series
A 13-episode series showcasing people with disability telling their own stories and helping to change attitudes. We are seeking multiple contributors to the series. Each program will be approximately 28 mins in duration with expected national broadcasting on television and then digital distribution and licensing in Australia and internationally.
Research into changing attitudes
A major research program to coincide with the TV series to measure “before and after” effects of the television programs on mainstream public attitudes. This support could be either a financial contribution or in-kind support from experienced social research organisations.
Accessible web platform
Providing a fully-accessible digital video platform for the Foundation to host and distribute digital versions of its TV series. This would include multiple language captioning/subtitling and capacity to allow large volume viewing from across the world. This support could be either a financial contribution or in-kind support from a suitable platform provider.
Social media and promotional support
Providing financial or in-kind support to promote the TV series and its content across a range of traditional, digital and social media platforms.
Levels of support
We are happy to tailor support benefits and recognition to meet your communication and promotional needs. This would be based on our recognised levels of support (please note that the amounts refer to both financial and in-kind support):
Premium Sponsor ($250,000 plus)
The highest level of support with a wide range of acknowledgement, promotional support, Attitude Foundation involvement and use of the Attitude Foundation name in promotions/communications. This level also includes extensive tailored benefits exclusively tied to the specific area of support.
Examples: Financial support of multiple episodes of the TV series or general financial support of the organisation
Major Sponsor ($100,000 - $250,000)
Significant support of the Foundation with high levels of acknowledgement, promotional support and use of the Attitude Foundation name in promotions and communications. This level typically would support one project or area and would have tailored benefits tied to that specific area.
Examples: Exclusive support of the pilot episode, or individual episodes in the series, research program into changes in attitudes, general financial support of the organisation.
Sponsor ($20,000 - $100,000)
Significant general support of the Foundation with general acknowledgement and recognition of that support, specific acknowledgement around smaller project area or in-kind support.
Examples: Contributing sponsor to pilot episode or series, provision of access services to series in multiple languages (such as captioning and audio description), major promotional support, general financial support of the organisation.
Supporter ($1,000 - $20,000)
This level is particularly suited to specific operational support, in-kind assistance or lower levels of general support. Acknowledgement can be structured around the assistance, as well as general acknowledgement at the supporter level.
Examples: Provision of access services for pilot episode, legal and consultancy support, general financial support of the organisation.